Marketing Your Self Published Book with Cabot Street Books and Fundead Publications

Being an author, especially an indie or self-published author, is a lot like running a small business. You are the employee and your book is your product. Without a background in business, sales, or marketing, it can be difficult navigating an ocean when no one taught you how to steer the ship. We’re here to help! Join us for our Marketing for Writers Seminar on March 27th, and learn to steer the ship!

Whether you’re self-publishing or traditionally published, there will always be an opportunity for you to gain new readers by building your brand and upping your game on social media and beyond. We’ll cover e-mail marketing strategy, ways to network, how to utilize social media platforms to increase your reach, and how to make the most out of your signing events.

Amber Newberry and Laurie Moran of FunDead Publications will discuss their successes and how you can apply their strategies to your own work. They’ll clue you in on good social media etiquette and how to avoid scaring off potential readers.

Meg Wasmer, Manager of Cabot Street Books & Cards and FunDead Industry Liaison, will talk about best practices when attempting to get your work on the shelves of bookstores. She’ll share what makes her want to host writers for signings and events, and what attracts her to stock an Indie author on her shelves.


This is a ticketed event with extremely limited seats available, don’t miss out!

Event date: 
Tuesday, March 27, 2018 - 6:30pm to 8:30pm
Event address: 
272 Cabot Street
Beverly, MA 01915